UpWrite Press understands the importance of writing skills in business: We're business people just like you. On this blog you'll find tips to improve your writing, along with topics of interest to our staff.
A shift is an improper change in structure midway through a sentence. This includes such things as shifts in number, shifts in person, shifts in tense, shifts in voice, and unparallel construction. Watch for future posts detailing each.
(From Write for Business, 2nd edition, page 326, and Proofreader's Guide PDF, page 76)
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