Why should you use Write for Business in your business writing courses?

Whether you're teaching business writing courses for college students or leading a business writing workshop for office staff, Write for Business should be your text of choice for five good reasons.

Write for Business can be used as a textbook, a reference, and as a self-paced learning tool for students during and after the workshop or course.

Verne Meyer, Pat Sebranek, and John Van Rys are all seasoned professionals. Having the combined experience of fifty years in business, twenty-five years in college teaching, and having co-authored two dozen writing books, they know how to write and how to teach writing.

Unlike most business-writing books, Write for Business doesn't waste readers' time with unnecessary information. Rather, each chapter delivers practical information in a tidy handbook format:

• For each of the more than fifty forms of writing, a one-page set of guidelines spells out the goal and walks the writer through five steps in the writing process.
• Following the guidelines, a well-written model shows what the finished product should look like in terms of a strong opening, middle, and closing.
• Brief notes beside each model point out key elements, stylistic devices, and writing strategies.
• At the end of each chapter, a checklist helps writers test and benchmark their documents in relation to the Seven Traits of Good Writing: strong ideas, logical organization, conversational voice, clear words, smooth sentences, correct copy, and a reader-friendly design.
• For help developing these traits, the chapter "Benchmarking Writing with the Seven Traits" presents practical strategies for assessing and revising writing.
• For focused work on the writing process, the chapter "Using the Writing Process" explains how to prewrite, draft, revise, and refine.
• For help with accuracy, the Proofreader's Guide explains how to fix specific errors in punctuation, mechanics, usage, grammar, and sentence structure.
• For help with graphics, the chapter "Using Graphics in Business Documents" gives how-to advice for using tables, graphs, maps, drawings, and photos.
• For help with oral presentations, the chapter "Writing and Giving Presentations" explains how to produce a presentation in outline, manuscript, and computer-assisted forms.

The Write for Business Companion CD and UpWrite Press Web site will save you time, help you teach, and help your students learn.

• The Companion CD includes the entire text of the book—plus writing templates for each form of writing and interactive activities that help readers polish specific writing skills.

Get ready to see your students smile! Compared to the price of other college or workshop texts, Write for Business is a bargain. For about thirty dollars, users get a book, a CD, and a Web site that they can use throughout your course and throughout their careers! Volume discounts are available. Please call 1-800-261-0637 Ext. 10 to find out more.